A Luxury Presence alternative for agents who need the follow-through, not just the brand
Luxury Presence builds beautiful things. Websites and brand presence for top-producing and luxury agents is their craft, and if your brand is the business, that work is worth paying for. They've since added an AI CRM, social, ads and homeowner reports around it. My Roost CRM comes at it from the other end: the unglamorous daily engine — who to call, what to say, the month of content produced, the calls answered — at a flat published price for agents who don't have a marketing team.
Full app, sample data, no sign-up. Plans $99–$399/agent/mo, 30-day money-back guarantee.
The storefront and the engine room
Luxury Presence
Builds the storefront: a design-led site, SEO, presentations and brand assets that make a top producer look like one. The bet is that presence wins the appointment.
My Roost CRM
Runs the engine room: scoring every contact, telling you who to call today and what to say, producing the month of social and email, and answering the phone when you're mid-showing. The bet is that follow-through wins the deal.
| My Roost CRM | Luxury Presence | |
|---|---|---|
| Center of gravity | Daily production — a scored who-to-call list, drafted outreach, and marketing that goes out whether or not you feel inspired. | Brand and presence — design-led websites, SEO, and the polish that a luxury client expects before they call you. |
| Design craft | Clean branded pages that maintain themselves: booking, listing launch, home-value capture, digital card. Not bespoke design work. | Bespoke, design-forward websites are the core product and genuinely a different level of craft. |
| AI that sounds like you | The Brain learns your market, scripts, and voice once — every draft comes out in your words and sharpens overnight. | AI runs through their CRM and nurture tools; the emphasis is signals and identification more than voice-matched production. |
| After-hours calls | 24/7 AI voice receptionist answers, qualifies, and books — included from Premier (200 min/mo, 500 on Ultimate). | AI lead nurture responds and qualifies — check with them on live voice answering for your plan. |
| Who it's built for | Solo agents and small teams without an ops or marketing hire, at flat per-agent pricing. | Top producers, luxury specialists, and teams — positioned for agents whose brand carries the business. |
| Listing content | Vision AI writes descriptions from your photos, virtually stages empty rooms, enhances listing photos (Ultimate). | Presentation-grade listing marketing and CMAs, designed to their brand standard. |
| Pricing | Published flat: $99 / $229 / $399 per agent per month, plus a published one-time setup fee. No annual commitment, 30-day money-back guarantee. | Quoted directly — check luxurypresence.com for current terms. |
Comparison reflects our understanding of publicly available information as of August 2026 — always verify current features and pricing on the other product’s own site. Roost features marked Premier or Ultimate are plan-specific; see pricing.
When Luxury Presence might fit you better
If you're competing for listings where the first impression is a website, their design work is better than anything Roost produces and we're not going to pretend otherwise. Roost's hosted pages are clean and self-maintaining; they are not bespoke design. If your business is luxury, referral-by-reputation, and the brand itself is what wins the appointment, buy the brand. The pairing is also perfectly sensible — their site out front, Roost working the database behind it.
Choose Luxury Presence if…
- Your brand and website are what win you listing appointments.
- You compete in luxury where design standards are the price of entry.
- You want bespoke creative work, not a template you maintain.
- You already have follow-up discipline and want presence to match it.
- Budget is less of a constraint than differentiation.
Choose My Roost CRM if…
- Your bottleneck is consistency, not appearance.
- You want the content produced for you, in your voice, every month.
- Most of your business comes from sphere, past clients and referrals.
- You need after-hours calls answered without hiring anyone.
- You want a flat published price with no annual commitment.
What your week feels like
Luxury Presence-oriented (brand-led)
The site does the impressing → inbound arrives warm and pre-sold on your brand → nurture and reports keep the database aware → the daily working of relationships is still yours to drive.
In Roost
Open Who to call today → drafts in your voice → log the call → Social Suite and campaigns in the same login → the Brain learns overnight → the AI receptionist catches what you miss (from Premier).
Click through the real UI: try the live demo — sample data, no sign-up.
Keeping the site, moving the engine
This one is more often a pairing than a switch. If the site is doing its job, keep it — just make sure what it captures actually gets worked.
- 1
Point the forms at Roost
Send your existing site's contact and valuation forms to your Roost lead webhook (Zapier-compatible) so every inquiry lands scored on your call list.
- 2
Export & import
Move contacts by CSV; guided onboarding imports from 15+ CRMs and Google Contacts, with dedupe on the way in.
- 3
Teach the Brain (~10 minutes)
Market, scripts, voice — once, so drafts match the brand voice the site already establishes.
- 4
Work the same day
A real who-to-call list on day one, built from the database you just imported.
Done-for-you onboarding is an optional add-on — see pricing.
What Roost costs (no “call us for a quote”)
| Plan | Price | Best if you need |
|---|---|---|
| Basic | $99/mo | Full AI CRM & pipeline, email campaigns, calendar & booking |
| Premier (most agents) | $229/mo | + 24/7 AI receptionist (200 min), Social Suite, video messaging, SEO & reputation, Wingman |
| Ultimate | $399/mo | + 500 receptionist minutes, Predictive Seller Radar, Vision AI |
- Setup & onboarding fees are published by plan ($79/$199/$599) and waived for the first 100 paying agents.
- Annual: pay for 10 months, get 12. Cancel anytime; 30-day money-back on the first plan payment.
We don't quote other vendors' prices — check luxurypresence.com for theirs. If you want a custom site from us instead, it's a published add-on (from $999 build plus $149/mo) rather than something bundled into a plan you renew forever.
Design — the honest gap
Roost is not a design studio. Our hosted pages are clean, on-brand and maintain themselves, and the Custom Website + IDX add-on builds you a real custom site rather than a template — but bespoke brand design for a luxury practice is a different craft with a different price, and Luxury Presence does it at a level Roost does not claim to match.
Common questions
Does Luxury Presence have a CRM?
Yes — they offer an AI CRM alongside their websites, social, ads and homeowner reports. This isn't a case of comparing a CRM to a website builder, so the honest contrast is what each platform is organised around: design and brand presence on their side, daily production and follow-through on ours.
Can I keep my Luxury Presence site and use Roost?
Yes, and it's often the smartest version of this decision. Point the site's forms at your Roost lead webhook and every inquiry lands scored on your who-to-call list, while the site keeps doing the brand work it was built for.
Does Roost build websites that look as good?
Not bespoke luxury design, no. Roost hosts clean branded pages that maintain themselves — booking, listing launch, home value, digital card — and the Custom Website + IDX add-on builds a genuinely custom site from $999 plus $149/mo. But design-led brand work for a luxury practice is a different craft and we won't claim to match it.
What does Roost cost compared to Luxury Presence?
Roost publishes flat per-agent pricing: $99 Basic, $229 Premier, $399 Ultimate per month, plus a published one-time setup fee ($79/$199/$599, waived for the first 100 paying agents), no annual commitment and a 30-day money-back guarantee. Luxury Presence quotes directly — check luxurypresence.com.
Which Roost plan should I start on?
Premier at $229/mo for most agents — Social Suite, video messaging, SEO and reputation tools, and the 24/7 AI receptionist with 200 answered minutes a month. Ultimate adds 500 receptionist minutes, Predictive Seller Radar, and the Vision AI listing tools.
See it for yourself — in the actual app
The live demo is the full product with sample data. Click around everything above, no sign-up.