Every serious listing deserves its own website
Not a nicer page on somebody's portal — the home’s own site, on its own domain, with your name on it. You send the photos and copy; we design, build, and wire it into your CRM. Live in days, $299 one-time, first-year domain included.
$299 one-time per listing · from $299 — bigger builds scope up · sold as a Roost add-on
Why agents buy this (and keep buying it)
Win the listing
The appointment weapon
At the listing presentation, you open a live site like Tamarisk Legacy and say: “your home gets this.” No other agent in the room is offering the seller their own website. That moment wins sign-ups before price ever comes up.
Own the leads
Nothing leaks to a portal
Every visitor, form fill, and tour request belongs to you — captured into your Roost, scored, tagged to the listing, on tomorrow’s call list. On the portals, the engagement happens inside their machine. Here, the machine is yours.
Keep the seller
Reporting sellers can feel
“Your home’s website had 214 visitors this week, 9 tour requests.” Real analytics from the home’s own site — the kind of concrete update that keeps sellers calm, referring, and re-listing with you.
What $299 includes
- Custom design around this home — not a template with photos swapped in
- Address-based domain (first year included) — own the search for the address
- Cinematic hero, gallery, and property story from your photos & copy
- Private-tour booking wired straight to your Roost calendar
- Every form wired to your CRM — leads scored, tagged to the listing, on your call list
- QR code for the yard sign, flyers, and open-house table
- Visitor analytics — show your seller real numbers, honestly earned
- Hosted for the life of the listing (up to 12 months) · one revision round
How it works — days, not weeks
- 1
Order it
Add the showcase when you take the listing — tell us the address.
- 2
Send your content
Photos and listing copy, however you have them. We clean, arrange, and design.
- 3
Review once
One revision round — then it goes live on its own domain with your QR ready for the sign.
- 4
Work the leads
Tours book onto your calendar; every inquiry lands scored on your who-to-call list.
Comparing against Zillow Showcase? Read the honest side-by-side →
Common questions
What exactly is included for $299?
A custom-designed single-property website built from your photos and copy: cinematic hero, gallery, property story, private-tour booking wired to your Roost calendar, contact forms wired to your CRM, the address-based domain (first year included), hosting for the life of the listing (up to 12 months), a QR code for your sign and flyers, visitor analytics, and one revision round. Bigger builds — video, floor plans, extra pages — scope up from there.
What do I need to provide?
Photos and the listing copy — that's it. We clean, arrange, and design; you review; it goes live. Most sites are live within days of receiving your content.
How is this different from Zillow Showcase?
Zillow Showcase upgrades your listing's page on Zillow — their platform, their brand, quote-based pricing. This is the home's own website on its own domain: your brand, every lead yours alone, $299 published. Full honest comparison: myroostcrm.com/compare/zillow-showcase-alternative.
Will it actually get traffic?
Honestly: it doesn't come with an audience — no standalone site out-traffics the portals. Its jobs are different: own the address search, look extraordinary when shared, turn the yard-sign QR into captured leads, and win you the NEXT listing when the seller shows the neighbors. We won't promise traffic we can't deliver.
What happens to leads from the site?
Every form fill and tour request lands in your Roost — scored, tagged to the listing, and on your who-to-call list. Nothing goes to a portal, nothing gets resold, nothing leaks.
What happens when the listing sells?
The site stays up through the listing's life (up to 12 months), then you can let it retire or keep it as a sold-portfolio piece. The inquiry history stays in your CRM either way.
Do I need to be a Roost subscriber?
The showcase works best wired into Roost (booking + lead capture are built for it), and it's sold as a Roost add-on. If you're not on Roost yet — the live demo takes five minutes, no sign-up.
Your next listing could have this
Request founding access and mention the listing showcase — we’ll reply by email with next steps. No cold calls.