A Brivity alternative for agents who want the marketing done, not just managed
Brivity comes from the listing and team-operations side of the business: seller reporting, listing marketing workflow, CMAs, IDX, accountability across a team, even a recruiting tool. It's a lot of platform, and it rewards a team that runs on process. My Roost CRM starts somewhere else — with the relationships you already have and the work you never get to. A daily who-to-call list, and the marketing actually produced for you in your voice, at a flat published price.
Full app, sample data, no sign-up. Plans $99–$399/agent/mo, 30-day money-back guarantee.
Managing the work vs doing the work
Brivity
An operations platform: listing workflow, seller reporting, CMAs, IDX, team accountability, recruiting. It gives a team structure and visibility — the system tells everyone what should happen and tracks whether it did.
My Roost CRM
A production engine: the call list is built for you, the drafts are written for you, the month of social is designed for you, and the receptionist answers when you can't. Less about tracking whether the work happened, more about the work arriving already done.
| My Roost CRM | Brivity | |
|---|---|---|
| Center of gravity | Your database and your daily follow-through — who to call, what to say, and the marketing that keeps you top of mind. | Listing operations and team management — seller reporting, listing workflow, accountability across agents. |
| Marketing content | Produced, not just scheduled: captions in your voice, artwork designed, a month of social in one click, plus email campaigns and listing materials. | Marketing automation and social integration to distribute content; the writing and design are generally yours to supply. |
| AI that sounds like you | The Brain learns your market, scripts, and voice once — every draft comes out in your words and sharpens overnight. | AI shows up in specific tools; the platform is built around workflow and process more than voice-matched content. |
| After-hours calls | 24/7 AI voice receptionist answers, qualifies, and books — included from Premier (200 min/mo, 500 on Ultimate). | Call handling depends on your team and setup — check with them for current capabilities. |
| Listing content | Vision AI writes listing descriptions from your photos, virtually stages empty rooms, and enhances listing photos (Ultimate). | Strong listing marketing and seller-reporting workflow; the creative itself typically comes from you or a vendor. |
| Setup effort | Guided first-run wizard; a real who-to-call list on day one, no rollout project. | A broader platform with more to configure — the payoff is process consistency across a team. |
| Pricing | Published flat: $99 / $229 / $399 per agent per month, plus a published one-time setup fee. No annual commitment, 30-day money-back guarantee. | Quoted directly — check brivity.com for current terms. |
Comparison reflects our understanding of publicly available information as of August 2026 — always verify current features and pricing on the other product’s own site. Roost features marked Premier or Ultimate are plan-specific; see pricing. Other product names are trademarks of their respective owners; My Roost CRM is independent and is not affiliated with, endorsed by, or sponsored by them.
Where Roost stops
Three gaps, published before you buy rather than discovered after. Roost has no recruiting tool at all. Its listing workflow is lighter than a listing-first operations platform's — it produces the content and the pages, but there's less process wrapped around the transaction itself. And it's not a brokerage operations system for enforcing process across a large roster. Roost is built for the agent or small team whose constraint is hours in the day, not visibility across a group.
Brivity is built for…
- Listing-heavy businesses where seller reporting is core.
- Enforcing process and accountability across a team.
- Operations that include recruiting agents.
- Deeply integrated listing workflow and CMAs.
- Teams with someone to configure the platform properly.
Choose My Roost CRM if…
- Your problem is follow-through and content, not coordination.
- You want marketing produced for you, in your voice, not just distributed.
- Most of your business comes from sphere, past clients and referrals.
- You're solo or a small team without an ops or marketing hire.
- You want every price published before you talk to anyone.
What your week feels like
Brivity-oriented (listing & team ops)
Listings move through workflow → sellers get their reports → tasks and accountability roll up to the team lead → marketing gets distributed once someone makes it.
In Roost
Open Who to call today → drafts in your voice → log the call → Social Suite and campaigns in the same login → the Brain learns overnight → the AI receptionist catches what you miss (from Premier).
Click through the real UI: try the live demo — sample data, no sign-up.
Moving from Brivity without losing your book
Your contacts, your history, and your listings are yours. The move is a CSV export and a guided import — and you can run both for a cycle if you want to compare with real numbers instead of a demo.
- 1
Export & import
Export contacts to CSV; guided onboarding imports from 15+ CRMs and Google Contacts, with dedupe on the way in.
- 2
Reconnect lead sources
Your personal lead webhook (Zapier-compatible) takes portal leads, ad forms, and your existing site's forms.
- 3
Teach the Brain (~10 minutes)
Market, scripts, voice — once. Every draft after that sounds like you.
- 4
Work the same day
A real who-to-call list on day one, built from the database you just imported.
Done-for-you onboarding is an optional add-on — see pricing.
What Roost costs (no “call us for a quote”)
| Plan | Price | Best if you need |
|---|---|---|
| Basic | $99/mo | Full AI CRM & pipeline, email campaigns, calendar & booking |
| Premier (most agents) | $229/mo | + 24/7 AI receptionist (200 min), Social Suite, video messaging, SEO & reputation, Wingman |
| Ultimate | $399/mo | + 500 receptionist minutes, Predictive Seller Radar, Vision AI |
- Setup & onboarding fees are published by plan ($79/$199/$599) and waived for the first 100 paying agents.
- Annual: pay for 10 months, get 12. Cancel anytime; 30-day money-back on the first plan payment.
We don't quote other vendors' prices — check brivity.com for theirs. When you compare, count what you currently pay outside the platform for copywriting, design, social scheduling and after-hours call coverage; that's the part Roost is trying to absorb.
Team operations — the honest gap
Roost has real team features — owner and agent roles, per-seat feature controls, lead routing, and per-agent activity — but it is not a brokerage operations system. There's no recruiting tool, and the listing workflow is lighter than a listing-first platform's. Roost is aimed at the agent or small team where the constraint is hours in the day, not visibility across a roster.
Common questions
Can I move my Brivity database into Roost?
Yes — export your contacts to CSV and they import as part of guided onboarding, alongside imports from 15+ CRMs and Google Contacts. Lead sources reconnect through your personal lead webhook.
Does Roost do seller reporting and listing workflow?
Roost produces the listing work — descriptions written from your photos, virtual staging, photo enhancement, launch pages, listing presentations and equity reports — but it carries less process around the transaction itself than a listing-first operations platform does. That's a real difference rather than a marketing hedge.
Does Roost have a recruiting tool?
No. If recruiting agents is a job your software has to do, Roost does not do it — we'd rather say that than have you find out after you switch.
What does Roost cost compared to Brivity?
Roost publishes flat per-agent pricing: $99 Basic, $229 Premier, $399 Ultimate per month, plus a published one-time setup fee ($79/$199/$599, waived for the first 100 paying agents). No annual commitment and a 30-day money-back guarantee. Brivity quotes directly — check brivity.com for their current terms.
Which Roost plan should a Brivity switcher start on?
Premier at $229/mo for most — it carries the Social Suite, video messaging, SEO and reputation tools, and the 24/7 AI receptionist with 200 answered minutes a month. Choose Ultimate if listing content is your bottleneck: Vision AI's listing writer, virtual staging and photo enhancement live there, along with Predictive Seller Radar.
See it for yourself — in the actual app
The live demo is the full product with sample data. Click around everything above, no sign-up.